Recently, Nicolas De Kouchkovsky released his Sales Tech Market Map with the following categories. Each example company is followed by it’s Tenbound Review page for further research.
1. Sales Dialers
Five9: A cloud-based contact center platform offering advanced dialing solutions to enhance sales productivity. Website
RingCentral: Provides a comprehensive communications platform with robust sales dialing features, integrating voice calls, video meetings, and messaging. Website
ZoomInfo Engage: Offers a sales engagement platform with integrated dialing capabilities, enabling efficient outreach and follow-up processes. Website
2. Autonomous Agents
Qualified: Piper the SDR – works 24/7 and is completely automated. Website
Conversica: Provides AI-driven virtual assistants that engage with leads, ensuring timely follow-ups and increased conversion rates. Website
Exceed.ai: Delivers AI-powered sales assistants to automate lead engagement, nurturing, and qualification processes. Website
3. Inbound Lead Management, Appointment Scheduling, Chat/Messaging, Call Distribution
HubSpot: Offers a comprehensive CRM platform with tools for lead management, appointment scheduling, and live chat features. Website
Calendly: Simplifies appointment scheduling with automated calendar management, integrating with various platforms to streamline meeting setups. Website
Intercom: Provides a customer communication platform with chat, messaging, and lead management tools to enhance customer engagement. Website
4. Social Selling, LinkedIn Attribution
LinkedIn Sales Navigator: A premium tool that helps sales professionals identify leads and manage client relationships on LinkedIn. Website
Hootsuite: Offers social media management tools with features supporting social selling and analytics across platforms, including LinkedIn. Website
Gong: Provides revenue intelligence solutions with social selling analytics, including LinkedIn attribution, to optimize sales strategies. Website
5. Sales Enablement Platform
Nayak: next generation conversation intelligence focus is on building relationships with the buyer one conversation at a time. By analyzing verbal and nonverbal buyer signals, Nayak provides real-time guidance to team members during the call. Website
Seismic: Delivers a sales enablement platform with content management, training, and analytics to boost sales effectiveness. Website
Highspot: Offers a sales enablement solution with content management, training, and customer engagement analytics. Website
MindTickle: Provides a sales readiness platform focusing on training, coaching, and content management to prepare sales teams. Website
6. AI Assistants
Clari Copilot: An AI assistant that provides sales insights, forecasting, and deal guidance to enhance sales performance. Website
Guru: Offers an AI-powered knowledge management platform, delivering information to sales teams in real-time. Website
Conversica: Provides AI-driven assistants that engage with leads, ensuring timely follow-ups and increased conversion rates. Website
7. Buyer Enablement & Digital Sales Rooms
Guru: Offers a digital sales room platform that provides buyers with personalized content and resources to facilitate decision-making. Website
Qstream: Delivers a sales enablement platform with digital sales rooms, offering buyers interactive content and engagement tools. Website
Highspot: Provides a sales enablement solution with digital sales rooms, allowing sales teams to share personalized content with buyers. Website
8. Gifting & Sending
Sendoso: A sending platform that enables businesses to send personalized gifts, eGifts, and direct mail to engage prospects and customers. Website
Alyce: Offers a gifting platform that allows sales teams to send personalized gifts and swag to build relationships and drive engagement. Website
PFL: Provides a tactile marketing platform that integrates digital marketing with direct mail and gifting solutions. Website
9. Contract & e-Signature (CLM)
DocuSign: A leading e-signature platform that streamlines contract management and signing processes. Website
Acrobat Sign: Offers e-signature solutions integrated with Adobe Acrobat, facilitating contract creation and signing. Website
PandaDoc: Provides a document automation platform with e-signature capabilities, streamlining contract workflows. Website
10. Quote & Proposal (CPQ)
Salesforce CPQ: A configure, price, quote solution that helps sales teams quickly generate accurate quotes and proposals. Website
Apttus CPQ: Offers a CPQ solution that automates the quoting process, integrating with CRM systems to enhance sales efficiency. Website
PROS Smart CPQ: Provides a CPQ solution with AI-driven pricing and configuration capabilities to optimize sales quotes. Website
11. Sales Intelligence
ZoomInfo: Delivers business contact information and company data to help sales teams identify and reach prospects effectively. Website
LinkedIn Sales Navigator: A premium tool that helps sales professionals identify leads and manage client relationships on LinkedIn. Website
InsideView: Provides market intelligence solutions to help sales teams understand and engage with their target markets. Website
12. Website Visitor Identification & Tracking
Leadfeeder: Identifies companies visiting your website and provides insights into visitor activity to help target potential leads. Website
Clearbit: Offers real-time data and tracking solutions to identify website visitors, providing actionable company information. Website
Albacross: Tracks website visitors and delivers insights on behavior, enabling sales teams to reach high-intent prospects. Website
13. Internet Scouting (Scraping) & Search
PhantomBuster: Provides automation tools for lead generation, allowing users to scrape data from social networks and the web. Website
ScraperAPI: A robust API that allows for web scraping at scale, simplifying the data collection process for market research. Website
ParseHub: A no-code data scraper designed for non-technical users to extract information from websites efficiently. Website
14. Lead & Opportunity Management (CRM)
Salesforce: The industry-leading CRM platform, providing tools for lead tracking, opportunity management, and customer engagement. Website
HubSpot CRM: A popular CRM with an intuitive interface for managing leads, tracking interactions, and nurturing relationships. Website
Pipedrive: A sales-focused CRM that simplifies pipeline and opportunity management, helping sales teams focus on high-priority deals. Website
15. Customer Success Management (CSM)
Gainsight: A robust customer success platform with health scoring, customer journey mapping, and engagement analytics. Website
ChurnZero: Focuses on customer retention with features for onboarding, engagement tracking, and churn prediction. Website
Totango: Offers tools to drive customer success, including health monitoring and automated engagement campaigns. Website
16. Sales Data & Signals Aggregation
ZoomInfo: Provides sales data aggregation with enriched contacts and firmographic information to fuel lead generation. Website
Apollo.io: An all-in-one platform combining sales data, signals, and outreach capabilities to streamline prospecting. Website
Lusha: Aggregates B2B contact data to enable sales professionals to find and engage potential buyers. Website
17. Ecosystem & Co-Selling Management
Crossbeam: A partner ecosystem platform that identifies mutual customers and prospects, promoting co-selling opportunities. Website
PartnerStack: Supports partner management and co-selling by helping companies connect and grow their partner ecosystems. Website
WorkSpan: A co-selling and partner ecosystem management platform that enables sales teams to collaborate with partners. Website
18. Sales Workflow Automation
Outreach: Automates sales workflows and sequences to streamline engagement with prospects. Website
Salesloft: A sales engagement platform that automates outreach and follow-up sequences, enhancing sales efficiency. Website
Zapier: A powerful automation tool that connects different apps and automates repetitive sales tasks. Website
19. Revenue Intelligence
Gong: Analyzes sales conversations and provides insights to help sales teams improve engagement and optimize outcomes. Website
Chorus.ai: Provides conversation intelligence with call analysis, offering data-driven insights to enhance sales performance. Website
Clari: A revenue operations platform focused on forecasting and pipeline visibility, helping sales leaders drive growth. Website
20. Pipeline Intelligence & Analytics
InsightSquared: A pipeline analytics platform that offers revenue operations insights to optimize sales performance. Website
Aviso: Provides AI-driven forecasting and pipeline analytics to help sales teams focus on deals with the highest probability of closing. Website
People.ai: An AI platform that uses pipeline analytics to identify and prioritize high-value opportunities. Website
21. Sales Performance Management
Xactly: Specializes in incentive compensation management and sales performance analytics. Website
Anaplan: Provides sales performance management tools, including territory and quota planning, to optimize sales execution. Website
Spiff: An automated commission tracking tool that enhances sales performance transparency and motivation. Website
22. Revenue Enablement
Highspot: A leading platform that provides tools for sales enablement, content management, and training to improve revenue outcomes. Website
Seismic: Offers comprehensive sales enablement solutions focused on aligning marketing and sales to drive revenue. Website
Showpad: Provides a platform that combines sales enablement and revenue intelligence to enhance buyer engagement. Website
